What classification of liquor is associated with the brand name Southern Comfort?

Southern Comfort is classified as a liqueur, primarily due to its sweet flavor profile and the way it is produced. Liqueurs are typically characterized by their sweetness and lower alcohol content compared to spirits like whiskey or vodka. Southern Comfort is known for being a fruit-flavored whiskey liqueur that incorporates various spices and fruit flavors, making it distinct within the category of liqueurs.

This classification reflects its usage in cocktails and as a sipping drink, appealing to those who enjoy sweeter, flavored spirits. The process of infusing whiskey with sweeteners and additional flavors is a defining characteristic of liqueurs, which is exactly what Southern Comfort embodies. This distinguishes it clearly from other types of spirits such as rum or vodka, which do not have the same level of sweetness or flavor infusion associated with the liqueur category.